Sustainable Floristry - Bloomed

We are so excited to introduce you to Leah, the creative mind behind Bloomed in Herefordshire. Specialising in living potted plants for hire and sustainable floristry, Bloomed draws inspiration from the picturesque surroundings of Herefordshire and the Cotswolds.

Tell us a bit about your business and how it started

Bloomed was born after I relocated to Herefordshire in search of a more creative, grounded way of life. With a background as a project director and chartered procurement professional, I had spent years in the corporate world—but I was ready for something different. Something more meaningful.

 Inspired by generations of floral artistry in my family, what began as casual conversations over coffee slowly bloomed into a business I truly love. I wanted to create something special—something sustainable, personal and beautiful.

What makes your work eco friendly or sustainable?

 I’ve always been passionate about reducing waste, and I was shocked by how much is created in the wedding and events industry. So I was keen for our business to offer an alternative. 

 We focus on using living, potted plants in our floral designs, which means less waste—and a much more sustainable approach to decorating your venue. 

 I’m lucky enough to work alongside my mother who volunteers her skills and knowledge. She trained at the British Academy of Floral Art and has years of floristry experience. 

 Together, we’re a bit of a hybrid—we’re part sustainable florist, part plant hire company. We also work with homegrown and locally cut flowers - supporting local businesses and using our organic homegrown cut stems. 

 Most of our plants are grown here in Hereford, (not all of them) but a large amount of them. 

We care for them slowly - tending by hand and watered using our harvested rain water. 

What can couples expect to see from you at the Eco Wedding Festival?

·                 A selection of our blooms, showcasing what an autumnal event could look like with Bloomed 

·                 A chance to meet us face to face and chat all things floral and sustainability 

What’s your top tip for planning a sustainable wedding?

·                 Local suppliers 

·                 Locally grown organic products 

·                 Reusable products so nothing goes to waste! 

Meet Leah at the Eco Wedding Festival and see her gorgeous creations and living plants in real life. To see more of her work, click here